While it might be true that being an SEO reseller takes zero technical skill in SEO, it does not mean that you will not need your own set of specialized skills to be effective. Any SEO reseller must be a customer service specialist if they can ever hope to make a name for themselves. As an SEO reseller, you will be dealing with customers everyday and it will be your skills as a salesperson that will define how much you are able to ultimately sell. If you are able to procure SEO packages that are alluring enough to keep customers interested in, you will already have half of what you need to stay on top of things. The other half comes back entirely to being able to engage people correctly. It is your personality that will ultimately win over the greatest amount of business.