On Google's 15th birthday, the search engine giant announced a new algorithm update--its biggest in over 3 years. Google has said that the update may affect up to 90% of sites worldwide. Come learn more about Hummingbird.

As if Hummingbird wasn't enough news, Google also launched encrypted search on September 23rd. Learn how encrypted search kills ones of our favorite SEO metrics: non-branded organic traffic. In order to answer this change, we've strengthened current SEO metrics and launched some new ones in your private labeled dashboard.

In this webinar, we discussed:

-What Google Hummingbird is and how it affects your site,
-Measuring an SEO campaign without keyword data, and
-Dashboard updates in response to encrypted search

Watch the recording:

Here are the slides for the webinar for your reference: